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Showing posts with label Beauty & Personal Care. Show all posts
Showing posts with label Beauty & Personal Care. Show all posts

How to Write a Tanning Salon Business Plan

To start a tanning salon you need professional training, business knowledge. The business is very lucrative and moderately challenging. The investor needs to incorporate the business, purchase equipment and tanning tools.
Other considerations are finding an ideal location, offering good customer service and creating awareness. The amount of startup funds depends on the business template, number of staff, rent and cost of utilities.
The first step to establishing a tanning salon is to write a business plan. Make sure the plan covers all the parameters of the business.
woman tanning
Milestone
The milestones are establishing relationship with vendors, drafting contract agreements. Others are building a website, writing a business plan and creating awareness.
More include purchase of equipment, furniture, recruitment of employees. The company secures a business name, incorporates as a limited liability company.
We will draft employee’s handbook, generate startup capital and apply for a business license. The company will have a separate corporate account, obtain tax identification, insurance. Check list includes leasing a property, purchasing tanning tools.
         Establishing relationship with vendors
         Drafting contract agreements
         Building a website
         Writing a business plan
         Creating awareness
         purchase of furniture
         Recruitment of employees
         Secures a business name
         Incorporates as a limited liability company
         Draft employee’s handbook
         Generate startup capital
         Apply for a business license
         Have a separate corporate account
         Obtain tax identification
         Insurance
         Leasing a property
         Purchasing tanning tools
Expansion and Sustainability
The business is competitive and lucrative. To attract customers and growth we will use an effective marketing strategy. We will invest in employee training and hire experienced staff.
Financial Projections
The setup costs are company registration, legal fees and consultancy fees. Others are insurance cover, facility leasing, stationery, tanning equipment.
Cost considerations include website, miscellaneous marketing and promotions. Startup capital expected is $250,000, owner invests $100,000 applies for $150,000 bank loans.
Advertising and Publicity
Marketing strategy includes advertisement placement in television, newspapers. We will target local community, corporate organizations and tour operators. Other strategies are listing on yellow pages, directories.
Pricing and Payment Strategy
The price will be comparable with businesses in the area. Payment platforms will include online bank transfer, checks and bank draft. Other payment are cash bank transfer, point of sale.
tanning
Sales Forecast
The business is estimated to make $150,000 first fiscal year, $350,000 second and $700,000 third year. We are optimistic about choice of area.
Services and customer base. The feasibility study will analyze market trends, choice of location and customer behavior. The sales forecast is a projection of potential profit, market share.
Products and Services
We will offer UV tanning, spray tanning and airbrush tanning. Other services include sunless tanning, body contour services, health spa and fitness center. We will provide mobile tanning and sell beauty parlor products.
Marketing Strategy
The marketing strategy will involve television and radio advertisement. Others are newspaper advertisement, online promotions, building a website and print.
We will print billboards, signboards, flyers, posters, stickers and memorabilia. We will organize community activities, use direct marketing, offer coupons and promotions.
How to Promote your Tanning Salon
         Television
         Radio advertisement
         Newspaper advertisement
         Online promotions
         Building a website
         Print billboards
         Signboards
         Flyers
         Posters
         Stickers
         Memorabilia
         Organize community activities
         Use direct marketing
         Offer coupons
Our Competitive Edge
The competitive edge is offering unique services and good customer relations. Our staff are highly qualified, experienced and dedicated.
We wish to be the go-to place for tanning in Baltimore. Our target clients are business people, corporate clients and trendy individuals. Other advantages are good location, effective marketing and competitive prices.
Our Target Audience
The target market are corporate people, stars, celebrities, public figures. Others are trendy individuals, tourists, students. More are sports personalities and hobbyists.
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How to Write a Hair Salon Business Plan

This is a sample hair salon business plan that covers every aspect of the enterprise. Cummings Hair Salon is established as a partnership company.  Owners are Bruce and Betty white with equal startup of 50% each.
The husband and wife team are joint managers of the Salon. The plan includes company overview, product strategy and financials. Other parameters are vision statement, objectives, mission, and market analysis.
Vision and Mission Statement
The company is incorporated as a partnership and owned by two professionals. The salons theme is contemporary, urban and high tech driven. We will leverage on quality service, experienced professionals and effective marketing.
Our desire is to become the number one place in Detroit for hair products and services. The Detroit area has a huge population of people under 40. Therefore our target market are men and women ages from 17 to 45.
The salon will offer quality service and products at a competitive price obtainable in the industry. Cummings Hair Salon is focus on Hair products and services. We offer a full range of hair products from top brands that are natural and ecofriendly.
The range would be carefully selected to offer first class products to customers. We will add a retail station to the hair center to earn from both services. We expect product retail to earn about 30% of our income.
To reach customers we will use aggressive marketing within our immediate locality. The startup company will leverage on popular products. Betty is a trained cosmetologist while Bruce a qualified hair dresser.
The duo are committed to environmentally friendly products good customer service. Added advantage is their background in retail management and accounting. The hair salon offers full hair dressing service, retail center in a cool relaxation spot.
The major challenges are recruitment of experienced staff, productivity and retention of customers. We will encourage repeat patronage through discounts, promotions and competitive pricing.
We will use training, re-training to increase productivity and leverage on technology. The technology would be a salon management software for better inventory management and customer data base.
The payroll would be similar with those obtained in the market. Each partner has 50% of the business and seek another 50% bank loan.
Hair Salon
Goals and Objectives
The goal is to provide a community based hair salon experience. We target women and men in the Detroit area, focus on environmentally friendly products.
We focus on the customer’s needs, preferences and desires. The business has two sections the hair salon and hair products retail.
Core Value
We are committed to professional and personal growth. We are commented to team objective, goal attainment and effective time management. We will foster good team players, efficiency and meet specific goals.
Our client service would be exceptional and offer a good retail experience. We will continue to improve service delivery and added services. We will use innovation products and services to reach our customer base.
         Commented to team objective
         Goal attainment
         Effective time management
         Efficiency
         Meet specific goals
         Offer a good retail experience
         Good service delivery
         Stock innovation products
Company Overview
The company Cummings Hair Salon is a partnership business. It offer hair care products and hair care services. The business is located in Detroit and owned by Bruce White and Betty White husband and wife.
Management Team
The hair salon provides on-site hair making services and sells hair care products. We will build a highly professional dedicated workforce with years of experience.
The hair salon company will have client service executive, sales executive and stylist. Others are driver, hair dressers, barbers and cleaner.
         Manager
         Client service executive
         Sales executive
         Stylist
         Driver
         Hair dressers
         Barbers
         Cleaner
Roles and Responsibilities
The owner is the salon manager who implements the mission and vision of the company. They manage daily activity, interviews, administrative and pay salaries. They are responsible for training, recruitment and funding.
Sales executives structure financial projective, negotiated fees and evaluates sales. The accountant or cashier prepares financial reporting, develop budgets and analyzes financial feasibility.
They organize the books, ensure tax compliance and conduct risk analysis. The service executive answers enquiries and build customer interest.
SWOT Analysis
The hair salon business is sales oriented and requires regular client patronage. Our strength lies in the choice of location, professional service and local population. We will invest in trained staff, quality equipment and good customer service.
Others are sales of branded hair care products, effective marketing, discounts and promotions. The sole proprietor arrangement is our primary weakness because funding is provided by the owners. The treats are low patronage, competition, seasonal patronage.
Market Trend and Target Market
The business is in high demand with good growth potential. We provide unisex hair services for both men and women.
The target market are corporate clients, private individuals, college students. Our competitive edge is the quality service and products.
Marketing Strategy
To grow our customer base we will use effective marketing strategy. We will print flyers, posters, banners, complementary cards. Others are signboard in from of salon, word of mouth, direct marketing. We will use referrals, classified advertisements.
         Flyers
         Posters
         Banners
         Complementary cards
         Signboard
         Word of mouth
         Direct marketing
         Referrals
         Classified advertisements.
Funding, Products and Services
The business is funded by the owners Bruce and Betty White. Products, services are hair coloring, hair products sale, barbing and skin service. Others are manicure, massage, hair styling, facials, and merchandizing.
Products
         Hair coloring
         Hair products sale
         Barbing
         Skin service
         Manicure
         Massage
         Hair styling
         Facials
         Merchandizing
Sales Forecast and Pricing
The sales are based on daily patronage and product sales. The price strategy is to offer competitive prices obtainable in the market.
Payment options are POS machine, check, bank draft, mobile money. However most salons accept only cash payments.
Publicity
The company will use radio and television advertisement. We will promote the business on a website and social media. Others are listing in local directories, yellow pages, word of mouth.
Expenditure
Expenditure includes business registration, legal fees, marketing and promotions. Others are purchase of equipment, rent, stationeries, and inventory.
         Lease
         Legal fees
         Business registration
         Purchase of equipment
         Staff wages
         Inventory
         Marketing and promotions
Milestone
Milestones are opening a business account, business name registration. We will apply for business license, tax payer’s identification, drafting employee’s handbook.
The company will recruit experienced staff, purchase hair salon care products, build an official website, draft contract documents. We will open payment platforms, apply for loan, conform to fire and safety provisions.
         Opening a business account
         Business name registration
         Apply for business license
         Tax payer’s identification
         Drafting employee’s handbook
         Recruit experienced staff
         Purchase hair salon care products
         Build an official website
         Draft contract documents
         Open payment platforms

How to Write a Cosmetic Line Business Plan

The beauty and cosmetic industry is very challenging and lucrative. There are many products and huge competition. 
The industry in America employs over 50,000 people with over 3,000 licensed products. Investors should develop a quality product, good marketing strategy and customer relations. Others are huge funding, good location, equipment and operational license.
Executive Summary
Sharon Cosmetic Line is incorporated as a limited liability company. The company is located at Maryland in a commercial/industrial area. The choice of location is based on availability of raw material, utilities and customer base.
We engage in production of cosmetic products for the local and international market. The huge selection of products are hair care products, lotions, soaps, perfumes, colognes.
The chief executive office is Sharon Steel a popular reality show participant. She teamed up with professionals in the beauty and cosmetic industry to develop the products and business structure. We ensure that our customers enjoy quality products at competitive prices.
Cosmetic Line
Milestone
The milestones are opening a corporate account, business name availability and insurance. Others are completed business registration, opening an online payment platform. We have obtaining tax payer’s identification, securing point of sale machines and leasing of factory.
More include initial startup capital, writing a business plan, conducting a feasibility study. We have completed our employee’s handbook, drafted contact documents and recruitment of employees.
The company will established business relationship with vendors, secure fire safety license, build website, purchase furniture and recruit employees. Completion of print marketing material and purchase of equipment.
         Opening a corporate account
         Business name availability
         Insurance
         Completed business registration
         Opening an online payment platform
         Obtaining tax payer’s identification
         Securing point of sale machines
         Leasing of factory
         Initial startup capital
         Writing a business plan
         Conducting a feasibility study
         Competition of an employee’s handbook
         Drafting of contact documents
         Recruitment of employees
         Established business relationship with vendors
         Secure fire safety license
         Build a website
         Purchase furniture
         Recruit employees
         Completion of print marketing material
         Purchase of equipment
Sustainability and Expansion
The business will leverage on repeat patronage, capacity building.
Funding the Startup
Funds are generated by the owner Sharon Steel. The business is incorporated as a Limited Liability Company.
The company will source extra funds through a bank loan. The initial startup generated by the owner in personal savings is $250,000 and bank loan of $450,000. Total estimated amount is $700,000.
Expenditure
Startup expenditure include insurance, hiring a business consultant and stationary. Others are rent, construction of production line and business registration. 
More expenses include legal fees, marketing, operational cost and inventory. Costs include building a website, purchase of equipment, distribution van and store equipment.
Payment Options
To accommodate customer needs, different payment options will be provided. They are acceptance of bank draft, checks, mobile money transfer. Others are bank transfer, mobile money, cash and debit card payments. The website would have a payment system to process debit card purchases.
Our Pricing Strategy
The products are priced according to current trends. The price is competitive and slightly lower that prevailing prices. We will offer a full range of cosmetic products for middle and upper class customers.
Publicity and Advertisement
We will produce high quality beauty care products comparable with top brands in the market. To reach customers we will use an effective marketing strategy.  Each product line would be featured in television advertisement to intensify product brand.
We will use print, web publicity and social media channels. Advertisement strategy are newspaper, local magazine publications, sponsored community programs.
Others are product branding, use of celebrities to push brand awareness. We will print of flyers, banners, billboards.
Marketing and Sales
The marketing and sales strategy involves targeting our customer base. To understand customer behavior, preferences. The company will conduct surveys and a feasibility study.
We will use experienced third party marketers to develop a marketing strategy.  We will use direct marketing, target communities, use local newspapers. Word of mouth marketing, yellow pages, online ads.
Sales Forecast
Things that affect product pricing are labor, cost of raw materials and transport.  The amount of customer purchases will define our sales.
We expect to become profitable in eight months from startup. First year sales projection is $600,000, second year $920,000 and third year $1,300,000.
Our Products
The business is registered as a limited liability company. Product choice are shaving creams, hair care products and fragrances. Others are cosmetic products, sunscreen products and body lotions.
Our Vision Statement
Our vision is to produce quality cosmetic products. We hope our products will become international brands and compete with established ones.
Competitive Advantage
We intend building an experienced workforce and provide regular training. The staff will enjoy good welfare package and salaries comparable with those obtainable in the market.
We will use highly professional marketing team and develop a huge distribution network. To achieve our objectives, goals we will invest in customer relations, produce quality cosmetics and offer good prices.
Our Target Market
Our cosmetic products are sold to local residents, college students, celebrities, hotels. Others are business people, private individuals, and corporate clients.
Market trends would rely on creativity, quality products, good packaging. We believe in natural eco-friendly raw materials and products.
Staff
The company will hire only experienced and highly professional staff. The staff are chief executive office, admin manager, drivers and merchandize manager. Others are sales/marketing manager, plant manager and cashier and accountant.
The Chief Executive Officer will communicates with staff, implements the company’s policies. Plant Manger oversees the plant’s operations while human resources station define job positions, evaluates staff and carry out administrative work.
The merchandize manager selects merchandize, plan sales strategies, pricing and networks with vendors. The accountant works on the company budget, ledger, financial report and tax.
The client service executive manages the company’s administrative duties, company documents, inquiries build consumer interest. Other staff responsibilities are production manager focus on product and packaging.
         Chief executive office
         Admin manager
         Drivers
         Merchandize manager
         Sales manager
         Marketing manage
         Plant manager
         Cashier
         Accountant
SWOT Analysis
The cosmetic industry is very challenging and lucrative. To compete favorably we will leverage on our strengths, opportunities and partners. The SWOT analysis covers our strengths, weaknesses, opportunities and threats.

How to Start Razor Blade Manufacturing Business

Facial hair is generally removed by aid of a razor blade. The shaving tool is perfect for removing beard, mustaches, leg hairs and body hair.
There are different types of razor categorized into electric or straight. The straight is operated through manual action while electric razors are powered by current.
The usage of sharp implements to cut hair dates back to the Bronze Age. Ancient tools include clam shells, copper razors, and sharpened flint. An investor looking to enter the blade industry needs startup capital. They need an operational factory, equipment, licensing and knowledge of the production process.
barber
Different Types of Razor Blade
There are 4 major types of razor blades. We have the electric razor, cartridge, safety and straight razor. More are the removable blade razor, safety razor, disposable safety razor.
The modern straight blade has hollow ground blades and decorative handles. They have different features, preference settings, functionality and durability. Some are particularly made for certain skin types or hair.
The safety razor was first invented in 1762 by jean-Jacque Perret. It had a wooden sleeve and a straight blade. Later on the design evolved into a small blade sold by the Kampfe Brothers. In the straight razor family you have the removable blade razor, disposable.
Types of blade razor
·  removable blade razor
·  safety razor
·  disposable safety razor
·  modern straight blade
·  cartridge razor

razor
Disposable safety razor
The disposable one resembles cartridge razors and is made with lightweight inexpensive material. The product is commonly produced through the injection mold process. They are disposable and does not accommodate sharpening or replacement.
Cartridge razor
A more modern and commonly used blade is the exchangeable cartridge. The design emanated in 1960 and involves a pivoted head that helps align the blade with the skin. Similar to double edge the entire head is assembled, removable and disposable. The product comes with multiple razor blades set.
Disposable blade straight razors
The straight razor comprises open steel blades sharpened on one edge. The razor is made with high carbon steel or stainless steel.
It has rotating blades on a pin between scales. To protect the user or prevent damage it folds into the scales. The handle scales are made of different materials based on the manufacturers design. We have handles made from wood, ivory, bone, plastic celluloid.
Removable blade razor
This is a basic razor first invented in 1880. The product has a handle with a head that accommodates replacement of the blade. The design has a comb pattern on the head to prevent cuts and bruises during use. A new improvement to the design now has a safety bar instead of the comb like ridges.
We also have double or single edge products. The double edge has a slant bar with two open edges and either side can be used while the single has only a long straight razor edge. An innovative design that allows different blades to fit is the multi faced central channel.
razor
How to Start Shaving Blade Manufacturing Business
Razor Manufacturing Process
The technology depends on the type of razor you want to make. The razor manufacturing process starts with the press then the thermal process. It then goes for blade edging, polishing, quality control and inspection.
The process continues with coating, burning before the plastic molding. The head is then assembled, and then the handle is assembled. It goes through another inspection before packaging and competition.
Manufacturing process: mixing and melting of components. The steel heated then quenched in a steel hardening process called annealing. The blades are die- stamped to form cutting edge shape.
The support structure of the small blade is achieved by passing a steel sheet through a die cutter. The component is made into an L shape with two edge runners. The various support components are then assembled and welded onto the cutting blade.
The plastic component starts with a resin mixture cut into pellets and molded. The plastic goes through molding and assembling. The packaging involves clear plastic wrapping or boxes. The finished product goes through a series of quality control and standardization methods.
Flow
Blanking- degreasing-hardening-grinding-sputtering-coating
The Process
·  steel hardened
·  blades die stamped
·  polishing
·  components are made
·  handle made
·  assembled
·  quality control
·  packaging
Raw Materials
One of the main components is the razor blade. It is made from special corrosion resistant steel alloy. The plastic parts comprise the blade cartridge, handle. The plastic resins are used in pellet form, melted, molded into razor components.
Materials
1. Carbide steel
2. Plastic resin
3. Polystyrene
4. Elastomeric compounds
5. Polypropylene
License
Register the business as a limited liability company. You need EID number and liability insurance. Brand the product and find out if value added tax is applicable in your demography. You need a manufacturers operation license from your state include safety and waste control measures.
Location
Try to find a good location for the company. The location should have factory space including a large warehouse. Other requirements are loading area, utilities like electricity and good road network.
Locate the business close to source of raw materials or market base. Make sure you hire appropriate staff such as drivers, machine operators, and casual staff for loading. You need an accountant, plant managers, and administrative staff.
Machinery
The machinery depends on the type of blade. If you are manufacturing concertina razor blade you need a press for punching strip to form razor blade.
The second machine is an assembling machine, fixing the wire and the punched razor blade. You need a heat unit or furnace, extruder. Others are mold making machine, injector machine, assembling machine.
Equipment
1. Heat and Quench unit
2. Extrusion
3. Injection
4. Molding machine
5. Assembling plant
6. Packaging
Marketing
There has been a sharp increase in the demand for razor blades. This is attributed to low cost of production and prices. Other prevailing factors including increase in population, heath and safety issues.
Top countries that produce blades are China, USA, Germany and Japan. While the major companies are Gillette Company, inax corp., Nippon Steel Corporation and Metal Box Company limited.
To succeed you need to create a quality product and brand identity. Use strategic marketing techniques, proper pricing and find distribution channels.
For Readers: Hi friends if you find the article useful and informative please help share the word by using the social media buttons. Thanks.

How to Start a Makeup Artist Business in Nigeria

The makeup industry is a billion dollar industry. The business is very lucrative and competitive. There are thousands of cosmetic products, brand names and cosmetic companies.
Before starting the business you need training or mentorship. Study at an institute of cosmetology or become an apprentice. Increase your knowledge through books, symposium and training workshops. You also have to get acquainted with FDA regulations and join an association.
makeup artist
Starting a Makeup Business
Licensing
Get a business name and incorporate as a sole proprietor or LLC. Join a local association and get certified. There are also food and drug regulations guiding the enterprise.
Organize your Finances
To succeed you need to organize your finances. Make sure you create an account separate from your personal account. The business should be able to accept credit card payments, cash or direct transfers.
Keep track of your receipts, invoices, tax and inventory. You can start a small makeup business with N200, 000. This sum includes N120, 000 lease for one year and makeup paraphernalia.
girl
Create a Price List
You need to decide on how much to charge your customers. Things that affect pricing are location, rent, utility bills and transportation.
Your charges could be based on per hour bases or full day work. Other charges must reflect outcalls and special requests. The prices should reflect your professional brand image and services.
Makeup Kit
Even if you have a makeup studio you still need a handy makeup kit. The kit is perfect for outcalls and home visits.
Things you need in the kit are 7 layers makeup set that has powder, lipstick, blushes and eye shadow. It should come in a shoulder bag with adjustable dividers. Other tools are disposable eyelash brushes, foundation, concealer and a brush set.
List of Items in Makeup Kit
There are some basic essentials to have in your mobile kit. Make sure the kit has tools such as sponges, tester, and glue. Include eyelashes, curler, tester wands and spatula.
The kit should have false lashes, skin care lotion, eyeliner and lipsticks. Others are setting powder, blush and lip gloss.
  • Primer
  • False Lashes
  • Eyeliner
  • Mascara
  • Blush
  • Setting Powder
  • Liquid Foundations
  • Full Brush Set and Brush Cleaner
  • Lipstick
  • Skin Care 
  • Start a Cosmetic Business
Makeup Artist Portfolio
As a makeup artist you need to create a portfolio. The portfolio highlights your work in a visual way. It expresses your talent and credentials similar to a resume.
To develop a portfolio engage a dozen models and a professional fashion photographer. This is because it takes time to apply makeup and you want to round up the session in a single day.
This would invariable reduce cost of hiring models, studio time and photographer. It is mandatory you use professional models and photographers to get the best results.
Get Social
You need to have a social media presence. This is because many makeup artists get jobs through this channel.
Join Facebook and create a business page. Add your website URL and use Facebook advertisement to drive traffic to your website.
Build a Portfolio Website
A makeup artist without a website is like a sailor without a ship. Make sure you choose a good domain name and host provider.
Your website should have a premium template and easy navigation. Add your model pictures, description, blog posts and location.
Include your telephone number, email address and services. Drive traffic to your website through social media channels and online advertisement. Use classified websites, yellow pages and directory submissions.
Marketing
The makeup business is tough and challenging. You face serious competition from established brands and freelancers. You need to develop a marketing strategy and work within a budget.
Use flyers, posters, banners and billboards to create a buzz around your services. Use television advertisement and Adwords. To increase patronage offer regular clients discounts and promotional products.
Network
It is essential you network with industrial players. Focus on spas, beauty salons, fashion outlets and supermarkets.
Contact hair salons, event organizers and photographers for referrals. Use word of mouth and distribute your business cards. Contact wedding planners and build trust.