Mumbai is an urban city that runs 24 hours and
ideal for fruit juice bars. The business is very lucrative, easy to establish. Fruit
juice is delicious, refreshing and nutritious. There are many health benefits
to drinking juice
There are some things to consider before starting
a fruit juice business. Find out the popularity of the fruit among locals, and
then prepare a business plan, budget. Make sure the fruit is readily available
in the local market. Choose different verities of fruit and aim for quality.
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How to Start
a Fruit Juice Business
Location
The location you choose will determine the
success or failure of the enterprise. You need to locate the business in a busy
area with heavy human traffic.
Ideal locations are near offices, schools,
shopping or commercial areas. Others are supermarkets, within shopping center, mall
or entertainment center. Visibility, proximity to market base is essential.
Stand Out
The juicing business could be very boring without
innovation. You need to stand out from the pack. Differentiate your products by
creating interesting mixtures that are tasty and fun.
Experiment with smoothies, recipes or add snacks
to menu. Use a good interior designer to create an interesting ambiance. Give
your products unusual names, offer competitive prices. You can provide attractive
menu cards to your customers.
Juice Bar Equipment
The juice business requires only basic
equipment. You need a juicer, blender, mixing cups, filers. Others are cocktail
glasses, cash register, glass cups and refrigerator. Buy a generating set in
the event of power failure. You need proper utilities like electricity,
portable water and disposal units.
- Juicer
- Blender
- mixing cups
- filers
- cocktail glasses
- cash register
- refrigerator
- generating set
Service
Work on staff training to offer your
customers good service. A fruit juice bar can operate with one or two personnel.
You need a juice mixer, service person to perform
multiple tasks like cleaning, cash collection and accounting. You can run the bar
yourself or hire additional help.
Supplies
To maximize your profit purchase the fruits
in bulk. Contact wholesalers or farmers in your area. Bulk purchase reduces
costs significantly, offers fresher juice.
Financing the business is relatively easy.
You need funds for a juice bar, equipment, raw materials and interior décor.
Secure funds through target savings or borrow from family, friends. You could
decide to take on a partner or approach a thrift credit society.
Legal Requirements
The legal requirements involve need FSSAI
license and registration. Register the shop as a sole proprietor business or private
limited liability company. You could get insurance cover, fill tax requirements.
There is also food handler health, safety provisions.
Fruit Juice
Production
You might decide to expand your business to package
fruit juice. The type of fruit juice level of purity depends on the manufacturer.
They must however place a label indicting the content, date of production and
ingredients. The level of purity should be clearly displayed on the packaging.
Fruit Juice
Production Equipment
Fruit juice production needs specialized equipment.
The equipment you need are laboratory equipment, juice extractor, cooling, labeler,
sealing, intake equipment.
The type of equipment could be locally fabricated
or imported. It could be fully automated or semi-automated depending on your
funding.
- laboratory
equipment
- juice extractor
- cooling
- labeler
- sealing
- intake equipment
Fruit Juice
Production Process
The production process depends on the type of
fruit juice. To produce fruit juice you need fruit selection, preparation. Next
stage is juice extraction, straining, filtration. The final process involves
cooling, packaging, storage.
Fruit Juice
Production Flow Chart
Fruit selection– preparation– juice
extraction– straining- filtration- cooling– packaging - storage.
Methodology
Collect the fresh fruit, sort, and wash using
a rotary brush system. This process is important to remove impurities like leaves,
dirt, and sand.
The fruits are then crushed into pulp with a pressing
machine. After pulping it goes through straining, centrifugal then filtered.
The filtering process removes particles such as seeds, skin, and fruit tissues.
The cooling stage ensures good color, nice tasting
juice. Before filling the bottles they
must go through sterilization. Filling machine is deployed in the packing stage
including vacuum mechanism.
Advertise
the Business
The business of making juice is very
competitive. Therefore you need to advertise the product. You can distribute pamphlets, use television, radio
and print. Print flyers, posters, banners, billboard. Fruit makers need to find
outlets such as supermarkets, mall and retailers.
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