Lead acid batteries are referred to as Exide. The
batteries are common in automobile, generating sets and industrial applications.
Two major players in Exide battery manufacture are Exide
Technology and Exide Industries. Exide Industries is an Indian based company
while Exide Technology is an American company.
The business is slightly challenging and capital
intensive. However there is a huge market for battery products.
Exide distributorship business is lucrative and operators
earn huge income. To start a distributorship business you are required to have
a partnership agreement, large storage facility, heavy-duty vehicle and company
registration.
Markets
that use Exide products
Exide battery products are popular in the transportation
industry. Common markets include hybrid vehicles, rail transportation, forklift
trucks, automobiles, commercial vehicles and heavy duty trucks.
Other markets for the product are power generating
plants, solar storage units, electric utilities and telecommunication systems.
Batteries have been developed for tropical conditions and
European climates. More development includes submarine batteries, motorbike,
poly-ethylene separators, golf carts and valve regulated lead acid batteries.
Electric vehicles also use high energy density batteries.
Exide
Battery Markets
- Rail transportation
- Forklift trucks
- Commercial vehicles
- Automobiles
- Heavy duty trucks
- Farming equipment
- Power generating equipment
- Solar units
- Telecommunication system
- Motorcycles
- Submarines
- Golf carts
- Electric vehicles
- Power stations
Brands of Exide Batteries
There
are many brands of Exide batteries for distributors. Some of the popular ones
are Boss, Champion, Little Champ and Conrex.
Others
are Jupiter, SF Sonic, Dynex, Index and Chloride. A distributor should focus on
popular brands in your locality. This is because customers prefer products with
history of performance.
Brands of Exide Batteries
- Boss
- Champion
- Little Champ
- Conrex
- Jupiter
- SF Sonic
- Dynex
- Index
- Chloride
Things to Consider
Before Buying a Battery
There
are a few things to consider before choosing a battery. Study the batteries
design and plastic components.
Determine
the type of rubber components such as hard or soft rubber. The manufacturer
should include manufactured date, expiration date, battery test and quality
assurance.
How to get Exide
battery Dealership
Exide
battery supplier’s main product is the lead-acid batteries. The batteries are
used for transport applications and automobile sector. You can secure a
dealership deal by approaching a manufacturer or larger supplier in your
country or abroad.
Find
companies that offer extensive support for partners to enable success of your
enterprise. To become an Exide accredited dealer complete an account
application or phone the company directly.
If
there is a local representative of the brand of Exide battery you prefer they
will arrange a meeting. Alternately find a new brand not represented in your
country and talk to the manufacturers. The challenge with this arrangement is
securing the sole distributorship rights.
Write a Business Plan
Write
an Exide Battery distributorship business plan. The plan should focus on
securing distributorship deals with manufacturers or subsidiaries.
Determine
the model of battery and product branding. Large Exide manufacturers have
already spent huge amounts on product branding so marketing concerns should be
geared toward end users.
Your
business plan should include business structure, funding sources, management
team, future goals, and profit/loss.
Carry out a
Feasibility Study
The
feasibility study should focus on competitors and popular brands in your area. What
are your competitors doing and which brand of Exide do they prefer.
This
would provide a template on how to proceed. You need a good location close to
your target customers.
Funding
Battery
distributorship business is capital intensive. This is because of the huge
amount spent on procuring the batteries.
You
also need a store front and ample storage facility. Other requirements are
heavy duty vehicle to move the merchandize.
Approach
any commercial bank in your area and secure bank loans. You are required to
provide collateral, business plan and some capital. Other ways to source funds
are through partnership, target savings or private investors.
Locating the Business
Locate
your distributorship business close to your target market. Your target markets
include automobile transport companies and government armed forces.
Make
sure you rent a lager store capable of accommodating your stock. The store
should have an administrative building and storage facility. The store should
be easily accessible to vehicles and visible to general public.
Registration
There
are some environmental issues for battery storage. Find out the state or
governments requirements in your area.
You
need permit to store battery and a good waste disposal strategy. Register the business
as a limited liability company and get liability insurance.
You
need a tax identification number and value added tax for sales. To sell or
distribute the products you need a trade license. There are some fire safety
protocols associated too battery business.
Marketing
Most
top brands provide adequate marketing support for distributors. Battery
distributors only need to attract local markets and secure contracts.
Use
traditional advertisement such as flyers, billboards, business cards and sign
boards to attract patronage.
Build a Website
Building
a website is a good ideal and a sales outlet that never sleeps. Add all your
products services and prices for customers to see.
Offer
shipment discounts for mass purchases. Find automobile forums, auto websites
and introduce your company.
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