Specialty Rental Linens Store

The flax plant is the main source of linen material. The fabric is luxurious, elegant and used to make tablecloth, chair covering and decorative arrangements.

Linen is sewn into elegant formal wear, dresses and shirts. Although other fabric characterized as linen bear similar characteristics they are not distinctively close to flax fibers.

Flax fibers have been in use for thousands of year’s especially in ancient Egypt. To start a specialty linen store you need moderate funding. This is because the fabric attract premium price in the open market.

A specialty rental linen store caters to social events including weddings and banquet industry. There are two types of linen in the market the coarse fabric and fine fabric.

Linen Products

To become an event design professional you need to understand the industry.Common products made out off linen are handkerchiefs, tablecloths, chair covers, undergarments and napkins. Others are formal wear, shirts, gowns, dresses, lingerie, and bed linens.

A List of Linen Products

•  Handkerchiefs
• Tablecloths
• Chair covering
• Lingerie
• Shirts
• Dresses
• Gowns
• Formal wear
• Bed linens
• Napkins
• Undergarments
• Luggage inner lay
• Upholstery

Properties of linen fabric

The elegant fabric is soft, smooth, fine and cool to touch.  The fabric has very poor elasticity, natural luster and comes in a range of brilliant colors.

These unique qualities are why event planners gravitate towards this fabric for decorative purposes. The linen varies in thickness and creases easily if subjected to rigorous folding. The method of harvesting either mechanical or hand impacts on the final product.

Common Specialty Rental Linen Designs

The specialty rental professional needs to create interesting designs and décor for events. Common linen designs are basic poly round linens, basic banquet linen and square linens. Others are specialty topper, specialty 120’s and runners.

Choose the Niche

You could focus on design of specialty chair covers and table linens. Or purchase and stock linen material and become a retailer of the fabric.

To design the fabric you need knowledge of fashion design, business ad marketing skill. The next step is to open a full-service rental business focused on glamour events.

The special event-linen you produce should be properly designed and practical.  Offer your clients full services and an extensive range of couture quality fabrics.

A list of Specialty Rental Linens

• Table runners
• Decor accessories
• Chair covers
• Tablecloths
• Napkins
• Chair sashes

Register the Company

Register the company as a sole proprietorship or Limited Liability Company. Get insurance cover, personal tax identification number and permits. You need a trade license to operate the business.

Prepare a Budget

Prepare a workable budget that accommodates purchase of fabrics, décor and staff wages. Other considerations are marketing, transportation and maintenance.

Funding

Although initial setup funds are high it gradually reduces once you purchase the fabric. Other things that need funds are transportation, storage, marketing and labor. You could try target savings or reach out to a core investor. Secure micro-finance loans and provide business plan and collateral.

Write a Business Plan

Write a specialty rental linens store business plan. Then carry out a feasibility study to find a good location for your business.

Study what your competitors are offering and create a portfolio. Locate the business close to residential areas or a popular event center.

Promote the Business

You need lots of exposure to attract clients. The business is highly competitive so make sure your prices are moderate and fair.

Use print and broadcast media to launch many advertisement campaigns. Publicize your company in wedding and design magazines, top journals and cable television programs.

The more exposure and branding your business get the bigger your clientele. You need lots of networking with wedding planners, event centers and marriage registries.

Your customer base includes hotels, catering outfits, corporate events and weddings. Others are social functions, event centers and milestone anniversaries.