Balloon decoration business is practicable as a home
based enterprise. The business is easy to implement, profitable and requires
low startup capital.
There are different sub sectors such as balloon delivery service,
selling helium balloons including wholesaler, retail outlets.
Balloons are popular at children’s parties, social events
and theme parks. The business also works as a part-time or full-time enterprise.
These are the things you need to start a balloon
decoration business.
Starting
a Balloon Decoration Business
Learn
the Trade
It is easy to learn how to make interesting balloon
decorations. The field is highly specialized however easy to learn.
Develop your decoration skills through online courses,
books, seminars ad workshops. Spend a little on practical training, video
tutorials and in-expensive courses.
Purchase
Balloon Decoration Equipment
The primary products are different types of balloons.
Then purchase or lease helium tanks, ribbons, valves and regulators.
To reduce costs purchase the balloons in bulk from
wholesalers or manufacturers. Other items you need are scissors, glue, strings
and weights.
A
List of Balloon Decoration Items
- Balloons
- Strings
- Ribbons
- Weights
- Glue
- Scissors
- Ribbons
- Helium Tanks
Transportation
Most balloon decorators prefer inflating the balloons
on-site. This strategy effectively reduces transportation costs, damaged
balloons and handling.
You still need to transport the boxes and helium tanks to
the venue. You can use your vehicle or hire a van to transport your hardware.
Business
Location
There are no specific rules pertaining to location.
However locating your business within a residential area has its benefits.
You will get lots of customers from people in your
community especially during birthdays, anniversaries and weddings. For ease
communication and administrative functions you need a dedicated phone number,
computer, Desk-Jet printer and fax machine.
If you intend running a home based balloon decoration
business turn a room into an office.
Administrative
Functions
Administrative functions include taking proper inventory
of items you use. You need to keep in contact with potential clients, balance
your books and issue receipts. Other functions are running your website and
processing credit card orders.
Marketing
You need to formulate a strong marketing strategy to get
regular jobs. The business is competitive and requires lots of networking.
Use referrals, direct marketing and creates a portfolio.
A portfolio is essential because customers need proof of your proficiency.
Your portfolio should be full of high definition images
and location. Develop a competitive pricing system and offer your clients
discounts to repeat clients
Print flyers, posters, billboards and signage boards to
attract patronage. Partner with small business owners in your community such as
caterers, florists, wedding planners and event centers.
Other marketing tools are directory submissions, using
classified advertisement and social media channels. Include your business in
yellow pages and online business profiles.
Build
a Website
It is important having an online presence. Build a
website targeted at your local community.
The website should have high definition images of events
you attended. Include a shopping cart with credit card options.
Add an about us page, location, services you offer and
discounts. You can hire a web developer to build a search engine optimized
site. Choose a good domain name and host provider.
Conclusion
Balloon decoration business is rather straight forward
and easy to implement. However the earning depends on the type of function and
services you render.
You could explore other added services such as cake
making, event planning to your services. This will guarantee higher payouts and
better profitability.
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