Braiding is a skilled art form that involves manipulating
hair to get the desired result. The process has to do with weaving strands of
hair to form intricate locks.
The attraction to this ancient form of hair styling is low
maintenance and hair longevity. Braided hair can remain for extended periods
without braking.
Common braided styles are cornrows and dreadlocks. However
there are hundreds of variations and styles. The hair industry is highly
competitive and slightly challenging however there is always room under the
sky.
Here are a few rules to guide your startup enterprise.
How
to Start a Braiding Business
Training
is Important
You need the prerequisite skill to manipulate hair
strands into beautiful braids. There are many ways to develop the skill and
gain confidence in your ability.
The most common method is becoming an apprentice. If you
have funds hire a private tutor to teach the practical art of braiding.
Other methods include attended trade institutions, Cosmetology
College or self tutelage. You need lots of practical experience to successfully
learn the trade.
Licensing
and Certification
Professional hair stylists require a state or local
license to operate. Most governments will accept certification from a recognized
cosmetology institution.
Some states require practical demonstration of
proficiency or scheduled tests. While others put in place state cosmetology guidelines.
In many countries there are no strict laws guiding the
enterprise and many hair stylists just open shop and start braiding.
How to start a Hair Extension Business
How to start a Hair Extension Business
Obtain
a Business License
Choose a business name and register the enterprise as a
sole proprietorship. Get a tax identification number and insurance cover.
If you want to
sell hair products you need a sales license. The products should be certified
by the National Food and Drug Administration.
Build
a Portfolio
Some customers need assurance of your proficiency so create
a portfolio. The portfolio also serves as referral for hair style you have
mastered.
Make sure your studio is appealing, relaxing and
comfortable. Braiding could be stressful because it takes a long time to
complete.
How
to start a Braiding Studio
Lease
Property
To start a braiding studio you need a small space. An ideal
location is within a residential area.
You could convert your garage or shed into a studio and startup
funds is relatively low. Target savings should provide sufficient startup funds
for your business.
Staffing
Smart stylists use apprentices and even collect money for
tutelage. This effectively reduces your workload and increases your profit
margin. If you prefer hiring then use freelancers and pay-per client serviced.
Marketing
You need to develop a customer base to succeed. Use referrals,
word of mouth and traditional advertisement methods.
Print flyers, billboards, sign boards and glossy
brochures. Another effective method is using classified website to attract patronage.
Organize fun community activities and offer discounts for
repeat customers. To increase revenue you can do house calls and charge three
times a regular gig.
Build
a Website
The website you build should target your locality. Hire a
web designer to build a responsive website. Target your customers through
social media and yellow pages.
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