This is because of a whole lot of items associated to
bedding. To succeed you need quality and stylish items in your store.
The prices should be competitive and sales outlet
visible. Other requirements are networking with reputable mattress/furniture
companies.
Start by writing a business plan and conduct a survey. Secure
franchise deal or network with manufacturers. Approach any commercial bank for
loans and find a good location.
Bedding
Set
You have a full range of items to add in your store. This
will increase profit while offering your customers variety.
Bedding set involves all items used to cover or is on a mattress.
They include the bed sheet, duvet, quilt and blanket.
Technically we can add the pillow case, comforter, bolster
and sham. Others are the flat sheet, fitted sheet, feather bed and continental
pillow. More candidates are the mattress protector, pillow sham and neck roll.
- Bed sheet
- Duvet
- Quilt
- Blanket
- Pillow case
- Comforter
- Bolster
- Sham
- Flat sheet
- Fitted sheet
- Feather bed
- Continental pillow
- Mattress protector
- Pillow sham
- Neck roll
Locating
the Bedding Business
To succeed you need to choose a good location. Bedding
business is about visibility and quality products.
The best locations are commercial areas with huge
pedestrian traffic. Make sure your store comes equipped with storage facility
or warehouse. The location should be easily accessible with adequate parking
and loading area.
Rent
a Shop
Make sure your shop is in a good location. The shop location
depends on the type of bedding and clientele.
Middle or highbrow locations work better than low income areas.
Your shop should have a large storage space or warehouse.
Use an interior decorator to arrange and beautify your
shop. Use signboards to attract passerby and include a glass display window.
Bedding
Materials
Bedding materials depends on the product and
manufacturer. Common materials used include flannel cotton, satin, silk or
weave material.
Others are polyester, synthetic fabrics, quilt or
cotton/polyester mix. More are microfibers, knitted wool, acrylic and duck down
feathers.
- Flannel cotton
- Satin
- Silk
- Weave material
- Polyester
- Synthetic fabrics
- Quilt
- cotton/polyester
- Microfibers
- Knitted wool
- Acrylic
- Duck down feathers
Bedding Sizes
Bedding
sizes depends on the beds dimensions and the country’s standardization. They are
categorized by different standards in United Kingdom, European, Australian or
New Zealand. Other countries with their own requirements are North America and
Japan.
The
standards are based entirely on bed measurements. Common types are single bed,
semi-double and double. Other specifications are king long, king, queen and
wide double.
Bed Types
- Single bed
- Semi-double
- Double
- king long
- king
- Queen
- Wide double.
Bedding
Franchise Opportunity
You can start a wholesale bedding company through
franchising. Dealers could leverage on a franchise agreement to sell top
quality products.
The franchise you choose should offer customer service,
quality products and competitive pricing. Entrepreneur with good management
skill and communication skill can consider dealership option.
Advantages to a dealership deal includes above average
income, flexible schedule and support. The franchise owner should provide
logistics, merchandising opportunities, effective marketing strategy and a
unique business model.
It is important that they offer basic training, seminars,
field visits and dealer conferences.
Advantages
of Bedding Franchise Dealership
- Provides Above earning income
- Lower startup costs
- Flexible schedule
- Customer service
- Regular training and support
- Leverage on a successful business model
- Effective Marketing strategy
- Quality products
- Team work
Franchise
Cost
The amount of money you need to become a franchise dealer
depends on terms. Minimum startup costs for franchising dealership range from $7000-$10,000.
You need to schedule an interview and provide proof of
capacity. The interview focuses on communication skill, management skill and team
spirit. Other criteria are good location and understanding of the business
model.
Marketing
the Bedding
Major markets are hotels, motels, rest houses and
hostels. You also sell to individuals resident in your locality.
Other clients are boarding schools, property developers
and interior decorators. Use newspaper advertisement and local publications.
Create a website and include pictures of your product,
description, location and price. Include a shopping cart, discounts and online shipment.
Drive traffic through paid online advertisement, yellow pages and classified
bookings.
Major
Bedding Customers
- Hotels
- Motels
- Rest houses
- Hostels
- Hospitals
- Health centers
- Clinics
- Boarding schools
- Property developers
- Interior decorators.
Licensing
A franchise deal will provide a franchise certificate. You
need a trade license, insurance and employer tax identification number. The
product could attract value added tax and don’t forget to incorporate the
business.
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