All you can eat buffets are extremely popular fun
activity. Patrons pay a fixed price determined by the management while
customers select anything on the menu.
Buffet only restaurants are community based, family
oriented establishments. They also provide good hearty lunch experience for the
customers.
Most buffet concentrate primarily on lunch and dinner.
This provides the restaurant owner shorter working hours and maximum profit
margin.
Business
Permit
You need to apply for a business permit to run an all you
can eat buffet. The restaurant must pass health inspection test and food
handling requirements.
Apply for a commercial trade license and personal
identification number. Incorporate the business as a limited liability entity. Hire
a certified chef and get insurance cover.
Lease
a Shop
Finding a good location is very important to the success of
the enterprise. Locate the restaurant at a busy corner or popular destination.
Commercial areas with lots of working class people will
work. The restaurant should have a modern kitchen and ample space for dinners.
Provide quality furniture, reusable plate and cutlery.
Purchase restaurant supply such as Knives, forks, plates and pans
Source
Raw Materials
You need very fresh ingredients to make delicious meals.
Partner with local grocery stores and farmers. Purchase your stock from farmer
markets, supermarkets and malls.
Finance
the Business
To finance the business you need startup funding. The
funds are needed for lease agreements, furniture, staff wages and kitchen
utensils.
Marketing
the Business
Buffets are good money makers for restaurants. Some
restaurants organize a buffet once a week while others operate a buffet only
restaurant.
Advertise your business on local television stations and
radio programs. Print lots of flyers, posters and billboards to reach
customers. Provide a beautiful brochure and list the menu and opening hours.
Use paid and free classified to attract more patronage.
Include group packages, coupons and discounts. Make sure your food is top
quality, well prepared meals.
Build
a Website
Hire a website builder to construct a befitting site for
your restaurant. You can target locals, backpackers and tourists to your
restaurant.
Include a list of
dishes in the buffet and charge accordingly. The website should be search
engine optimized and easy to navigate.
Use social media channels to increase traffic and grow
your audience and followers. Advertise
using Facebook advertisement and Google Adwords.
Prepare
the Dishes
You need to come up with balanced dishes full of
carbohydrate, proteins and fat. Add lots of vegetable salads, fruit salads and
meat.
Encourage the chef to create a nice menu however keep to
budget. Workout your profit margin based
on the number of customer you attract daily. Finally provide a competitive
price for your buffets.
The
Business Plan
To present a clear view of your business structure you
need a business plan. There are many online resources to help in composing the
plan.
You can hire a professional to write the plan or learn
the rudiments through tutorials and books. Let the plan guide your enterprise
by highlighting management structure, mission, vision statement including
future goals and projections.
It covers funding sources, cost consideration, equipment,
labor costs and location. Support the business plan with a feasibility study.
Carry out extensive survey and research on existing
trends, menu, prices and customer preferences. Meeting the expectations of
eager customers presents useful leverage.
Conclusion
To start a buffet only business secure funding from any
financial institution. Lease a commercial property and install equipment.
Apply to the appropriate regulatory bodies for permits
and licensing. Hire a good chef and prepare the menu.
Try to source fresh items from farmer markets and charge
fair prices. Use advertisement to drive traffic and use social media channels.
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