There
is nothing better than healthy refreshment after a busy days work. Juice and
smoothie vendors have carried this service to the public.
They
offer customers freshly squeezed fruit drinks and smoothies. Health consciousness is a growing trend in today’s
fast paced world.
This
has given rise to a proliferation of health centers, gymnasiums and healthy
eating habits. Vegetables and fruits has become fore players in our everyday
lives.
Juice
and smoothie bars provide the much needed nourishment in a relaxed and fun
environment. This is the backdrop of a billion dollar worldwide industry.
Fruit
juice business is profitable and provides the vendor a good source of income. Interested
in starting a fruit bar here are a few business ideas.
How to Start a Juice
and Smoothie Bar
Decide on the Type of
Juice
You
need to decide on the type of juice to blend. You can try a vegetable, fruit
juice blend or mixed fruit blend. Experiment with different fruits and flavors
to come up with a unique taste.
Create
a menu board highlighting the ingredients and content of your juice products. Alternately
focus on simple traditional fruits such as oranges, pineapple and grapes.
Add
protein shakes and other natural fruit derivates to the menu. List the products
on a menu and add the prices. Your prices need to be competitive and reasonable
to attract lots of patronage.
Carry out a
Feasibility Study
The
feasibility study should focus on competition, prices and popular fruit blends.
Carry out a survey around your community and find best location for your bar. Target
a particular age group with your unique blend and décor
The Fruit Juice Bar
There
are two ways to launch your fruit juice enterprise. Secure a franchise
agreement or lease a shop and start the business.
Ideal
locations for your fruit juice and smoothie bar are airports, bus terminals,
event locations and public places. You need lots of human traffic to make
profit.
Source Raw Materials
The
raw materials are the fruits and vegetables. Focus on popular fruits in your area
that are readily available. Availability of certain fruits is important to your
business.
Source
your products from supermarkets, grocery stores, malls, farmers and the open
market. Wholesalers of fruits and vegetables are a good source for raw
materials. Make sure your fruits are very fresh so you get the best quality
juice.
Inventory
Try
not to stock the fruits and vegetables rather buy fresh. Order your fruits
according to your needs and customer demand.
Other
things you need are juicer, mixers, cups, straw and freezer. It takes one or
two people to successfully run a juice bar.
Learn the Trade
Learn
how to make different types of juice blends. Learn from books, ebooks, practical
lessons or hire a tutor. Franchise owners go through some training to develop
the skill.
It
is not difficult learning the tricks however developing a unique taste is
slightly challenging.
Register the Business
Register
the enterprise as a one man business. Apply for tax identification number and
food vending license.
Find
out the zoned areas for such commercial venture. Once you have secured appropriate
license purchase your equipment.
Marketing
List
the popular blends on a billboard and use signage in front of your bar. Focus your
marketing on your immediate environment and work with a tight budget.
Use
sample sized drinks and discounts to attract patronage. You can build a website
to introduce your services to the general public. Another good source of income
is securing catering gigs to supply fresh juice at parties.
Try
online classified website to reach more customers. How to Start a Fruit Juice Business
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