Any moving vehicle is fair game for
advertisement wrapping. The concept works on trucks, trains, car, utility
vehicles and buses.
You also can wrap boats, motorcycles
and racing cars. There are many branded products sold by equipment
manufacturers to aid the printing process.
You could buy, lease or outsource
printing at a cheaper rate. The startup costs depend entirely on the type of
equipment, location, staff and business template.
Vehicle Wrap Services
You can use technology to avail your
customer’s different services. Common serves include vehicle wrapping, decals,
window-tinting and fleet graphics.
More services include boat graphics,
pin striping, and metallic ink graphics. Common applications are found in
decals, fleet graphics on boats, professional motor sports vehicles and
commercial buses.
- Vehicle wrapping
- Decals
- Window-tinting
- Fleet graphics
- Boat graphics
When choosing equipment, purchase
high quality materials and printers. The equipment should be rugged, durable,
produce quality colors, fast and reliable.
The maintenance cost should be low
and operation basic. Essential equipment include full color printers, airbrush
stencils, die-cutting machine.
Others are inkjet devices, clear
paint protection films, latex and laminator. More items are window films, and
calendar vinyl.
To produce decals you need JET Pro
or desktop printer and die cutting machine. You could produce bumper stickers,
logos and adhesive media.
To window tint you need cutting
technology that provides good accuracy. Inkjet is used to produce fleet
graphics. The inkjet should produces bold, high density colors for boat related
graphics.
List of Vehicle Graphic Equipment
Cutting Equipment
- Desktop vinyl cutter
- STIKA desktop cutter
- Pro Series Cutter
Engraving Equipment
- Photo impact printer
- Desktop engraver
Printing Equipment
- Different color of ink
- Media
- Inkjet printer
- Inkjet printer/ cutter
- 3D printer
Software
- Engrave lab
- SRP player pro
- R-wear studio
Hire Staff
You need a small team to effectively
run a vehicle wrap business. The most important member of staff is the graphic
designer.
You could outsource the designs to
freelance graphic printers or produce them in-house. The graphic work should be
high quality to attract regular patronage.
Other staffs are inkjet operator,
cutting machine operator and a manager. You might need a location driver and
receptionist to communicate with potential clients.
Write a Business Plan
Write a vehicle wrap business plan
and carry out a feasibility study. The business plan should cover machine
installation and company incorporation. Other parameters are supplies of raw
materials, marketing and funding.
Licensing
Apply for an employer identification
number and get sales tax. Incorporate the business as a sole proprietorship or
limited liability company. You need a business license to operate.
Learn the Basic
Approach established graphic
designers for training on designs and machine operation. You could produce the
designs yourself or outsource the production.
Purchase of equipment could range
from $30,000-$45,000. Once you have acquired the necessary skills practice on
friends and family to perfect the techniques.
Funding
Approach a commercial bank in your
area for loans. You could try target savings or find a core investor. Other
sources are crowdfunding or sale of equity.
Basic Requirements
There are general requirements for
drivers interested in car wrap business. The person should have a legitimate
driver’s license.
They should be 18 years of age and
regularly commute or cover several miles daily. The car could be mid range, new
or fairly new and well maintained.
It is essential you sign a contract
with the advertisement agency and understand the terms and condition.
List of Advertisement Car Wrap
Companies
There are a few companies that
support car wrap advertisement. Make sure you find out their terms of service
and conditions to participate in the scheme. Here is a list of car wrap
advertisement companies.
10 Car Wrap Advertisement Companies
Marketing
Use vehicle related show to market
your designs. Use car shows, semi-truck parks, sports events and theme parks.
An average vehicle wrap business
could accommodate 25-40 wraps a year. However if you snag a corporate deal you
are looking at over 100 full wraps. Supplement your income with tinting, decals
and fleet graphics.
1 comments:
I really enjoyed reading this article, and found it quite informative. And especially the part about wrapping the vehicle. Thanks for sharing! I generally prefer RTS forcommercial vehicle wraps and would recommend it to all.
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