Some videos achieve 25,000-100,0 00
views while others have close to 300,000 subscribers. Unless you are a Kardashian,
a famous musician, comic or celebrity the obvious answer is not much.
The simple truth is very few people earn any decent
income from the business. You need a huge amount of traffic and subscribers to
make any decent money.
Other challenges include acquiring proper video
equipment, lighting, stage management, scripts and time.
Don’t get discouraged because some average Joe's are also
cashing in big. Here is how to actually make money from YouTube.
How
to Earn Money from YouTube Views
Treat
your Channel as a Full Time Job
People that earn thousands of dollars monthly treat their
channels as a full time job. They put in the effort to produce interesting and
educative content.
Top YouTube channels earn $10,000-$12,000 monthly. The uploaded
videos are monetized through google adsense.
YouTube
YouTube is a video sharing website that allows users monetize
the content. It is user generated and requires registration to earn income.
To earn with YouTube you need to build a channel. The
next stage is to develop interesting content and upload.
The more origin, unique and interesting the content the
better chance at viewership. They earning are based on each 1000 video views
the video attracts.
How
to create a channel
To start the process you need to signup with YouTube. The
process is simpler if you use a Gmail account.
Once you access your account create a channel then enable
monetization. The process is select-create studio-menu, select channel-status
featured.
Enable
Monetization
Your channel should be eligible for monetization before
enabling this feature. Make sure you
have at least 10 uploads that receive traffic.
Once you enable monetization, accept the agreement. And make
sure the channels comply with adsense policies.
Video
Monetization Requirements
To promote commercially you should own the copyright to
your content. Refrain from using copyright videos and comply with user terms
and conditions.
Provide documentation for audio and video content. Once
monetization is enabled you need to consider different ad formats. Copy paste videos
are a copyright violation and your account would be suspended.
Connect
to Adsense
Once approved you need to associate an approved account.
You get paid once your reach a minimum threshold.
Terms
and Conditions
Terms to learn in your monetization journey are RPM, ECPM,
and CPM. CPM is the cost per mile of an impression.
The cost per mile is usually measured by each 1000
impression. RPM is the revenue per 1000 views.
Advertisement
Formats
The advertisement is served by the premier advertisement
network google adsense. Ad formats include display ads, skippable video ads and
non-skippable video ads.
Others are bumper ads overlay ads including sponsors
cards. Skippable ads are 6 second ads, overlays are semi-transparent bottom
ads. While display ads appear on right of the featured video.
You can enable one or more videos on your channel.
- Display ads
- Skippable video ads
- Non-skippable video ads
- Bumper ads
- Overlay ads
- Sponsors cards.
Types
of Videos
There are different types of videos you can produce. To
earn any money they must be unique, interesting and engaging.
Types include image voice over’s, tutorials, lists and
reviews. Others are comedy sketches, news, music, documentary films. More
include TV shows, movie trailers tape lapse videos.
- Image voice over’s
- Tutorials
- Lists
- Reviews
- Comedy sketches
- News
- Music
- documentary films
- TV shows
- Movie trailers
- Tape lapse videos.
Non
Traditional Methods to Generate YouTube Income
Apart from monetizing through advertisement you could use
non traditional methods. You can drive traffic to your affiliate link, attract
sponsorship or sell products on your blog.
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